Rhubarb & Ginger.
Two wonderfully different flavours that come from wonderfully different places, they come together to create something quite intriguing. This is my blog; ideas, insights and thoughts to help shine a light on what a brand story is and how writing great content can help shape it.
ChatGPT - AI has landed
ChatGPT and AI are here, and they are here to stay. What does it mean for writers? Does it change what I do? And is there space for both of us?
A Few of my Favourites - Great Brand Stories
I, just like you, are a person and a customer, client and consumer. I find sometimes the best way to get a look and a handle on what I love in a marketing, brand and writing sense, is to look at others. To take notice of examples of brands, stories or people that I think have got it nailed and really do talk to their own brand and speak quite simply to me.
Catchy Headlines.
Writing a catchy headline can be tricky. When to do it and why? Here I explain a little about the when and why a standard headline can be useful. And a more fun and catchy headline can be just the ticket.
Let me tell you a SEO Success story…
Working through the basics of SEO health and website navigation we had a great outcome for this client’s website. And the work continues.
5 Easy & Great SEO Tips.
Great SEO, is a journey, not a destination. Now is your moment to make this year great!
Why? My Brand Story.
Why should I worry about my brand story? Is it truly important? And why is it so hard?
It’s all rhubarb…
We all have our own story. And here is my ‘name’ story. Where did Rhubarb & Co. come from?
Telling your brand story.
Tell your brand story. There are so many ways to tell your story and so many layers to consider. Be cohesive, bold and straight forward and you can engage and lead your customer on an amazing journey.
